What We Did
- Creative Strategy
- Experiential Production
- Content Development
- Podcast Production
- Project Management
The Challenge
Since 1909, the Houston Museum of Natural Science has been preserving and advancing the general knowledge of natural science in the most fun ways possible. They sought to reach a new audience through an interactive and engaging podcast for all ages to tell the stories of the fascinating people and exhibits at the museum.
Naturally Curious was hosted on TexasMonthly.com and wherever find your podcasts. Man a mission to Mars, explore the Cabinet of Curiosities, ponder whether alien life is feasible, learn how fossilized poop and vomit help paleontologists understand the daily lives of the dinosaurs, and more.
The Solution
Texas Monthly Studio enlisted science enthusiasts and hosts Jodi and Owen Egerton to embed with the fascinating folks who run the museum and uncover some of the incredible mysteries, exhibits, and experiences this world class museum has to offer.
Results
1.3M
Impressions
25.4%
Engagement Rate
